From passion to innovation

PickEat began with a simple yet powerful idea: events should be enjoyed without unnecessary interruptions. 

As a football enthusiast, Giacomo knows the frustration of missing a key goal while stuck in a queue. 

Matteo, a devoted fan of rock concerts, shares similar frustrations at live shows.

Both regularly attend corporate events, where inefficient food services often disrupt the experience. 

Together, they set out to solve these challenges and create seamless event experiences.

To bring their vision to life, they joined forces with a tech team passionate about events and equipped with extensive experience in the food and beverage industry.

This diverse group shares one mission: revolutionizing how food and beverages are managed at events, making every moment count.